Tongce Medical released 2018 semi-annual report: revenue of 685 million yuan, comprehensively promote the dandelion expansion plan
It was learned that on the evening of August 1, Tongce Medical issued the semi-annual report for 2018. During the reporting period, the company's medical service business area reached 108,000 square meters, 1490 dental chairs were opened, and medical outpatients were 870,900 person-times. The company achieved operating income of 685 million yuan, a year-on-year increase of 34.91%. The net profit was 134 million yuan, a year-on-year increase of 52.68%; while the net profit after deducting the mother was 132 million yuan, a year-on-year increase of 51.57%.
Company's main financial data
Tongce Medical is a main board listed company with oral and assisted reproductive medical services as its main business. The oral medical services mainly include medical services such as planting, orthodontics and repair. The auxiliary reproductive services mainly include infertility diagnosis and treatment. Medical services such as reproduction (IVF). Since 2006, the company has transformed into a medical service field, and has 30 specialized hospitals and medical outlets of different scales.
The company's successful expansion and steady growth in recent years has continuously verified the development model of “Regional General Hospital + Branchâ€. In the model, the regional general hospital platform supports doctors' medical service skills and academic status, and forms brand influence in the region. The “Moat†of the General Hospital can quickly push up the influence of the brand, realize the optimization of medical resources and convenient patient visits, and accumulate customer resources and gain market share in a short period of time.
To benchmark HCA, the company will learn the management mode of excellent medical institutions at home and abroad while studying the experience, study and learn from its methods of solving problems, and adhere to the “Regional General Hospital + Branch†mode. Each regional hospital group must become the largest in the local area. The hospital with the leading level.
For more than a decade, Hangzhou Stomatological Hospital Group has done a lot of exploration. Now there are three central hospitals in Pinghai Road, Chengxi and Ningbo. Each of these three hospitals has developed more than two branches.
This “regional general hospital + branch†model minimizes the risk of management and expansion brought about by the unique handicraft nature of oral medicine, making the dental hospital regional group a business model. The development model of “Regional General Hospital + Branch†and the replication mode of regional hospital grouping will be the main development direction of the company in the future.
During the reporting period, the “quantity and price increase†of medical services promoted high growth in both revenue and net profit. The proportion of revenue in the branch increased further. The orthodontic business grew by more than 50% year-on-year. The auxiliary reproductive business continued to grow rapidly, and the ophthalmology business was stepped up. . The following are some of the phased results achieved in the first half of the year:
Continue to adhere to the development model of “Regional General Hospital + Branchâ€, and its performance has grown steadily
At present, the initial results of the Stomatological Hospital Group have already appeared. The goal of Hangkou Group in the next five years is to fully cover Zhejiang Province and form a scale-matched industry position and academic influence.
The company continued to adhere to the development model of “Regional General Hospital + Branch†and the group replication model, and developed a number of regional dental hospital groups such as Hangkou Group, insisting on regional development with rich medical resources and patient education, through the oral fund. Construction of tertiary hospitals in Wuhan, Chongqing, Xi'an, Shanghai, Chengdu and Beijing. With the talent, technology and resource advantages of the Cangji School of Stomatology, Hangzhou Medical College jointly established by the Group and the Hangzhou Medical College, the company will focus on the construction of the Hangzhou Stomatological Hospital Binjiang Branch in Binjiang District of Hangzhou as the affiliated Stomatological Hospital of Hangzhou Medical College.
The Regional General Hospital accounts for 43.82% of the regional group's total revenue.
In the first half of 2018, Zhejiang's regional oral medical service income was 592.026 million yuan, of which the regional general hospital medical income was 259,197,700 yuan, an increase of 21.23% over last year. The regional general hospital accounted for 43% of the regional group's total revenue. .82%, the proportion decreased by 3.01%; the hospital hospital medical income was 332,928,900 yuan, an increase of 36.91% over the previous year. The regional branch accounted for 56.18% of the group's total revenue, an increase of 3. 01%, the proportion of regional branch revenue contribution has increased steadily.
Zhejiang Provincial Regional General Hospital Oral Medical Clinic 312,200
In the first half of 2018, there were 774,400 regional oral medical clinics in Zhejiang, including 312,200 regional general hospitals, an increase of 10.24% over the same period of last year. The regional branch was 435,200, an increase of 17.18 over the same period of last year. %; the growth rate of outpatients in regional branches is higher than that of the general hospitals in the district, and it shows a continuous growth trend.
Orthodontic medical services increased by 50.52% over the same period last year
In the first half of 2018, the company's orthodontic medical service was 12,247,300 yuan, an increase of 50.52% over the same period of last year; planting medical services was 10,859,270 yuan, an increase of 29.05% over the same period of last year. Pediatrics The service was 9,650.01 million yuan, an increase of 35.17% over the same period of last year.
Gross profit margin 41.90%
The company's medical service business income was 657,634,381.76 yuan, the operating cost was 382,104,955.91 yuan, and the gross profit margin was 41.90%, an increase of 0.72 percentage points over the same period of the previous year. The internal revenue of Zhejiang Province was 618,109,222.94 yuan, an increase of 33.70% over the same period of the previous year. The external business income of Zhejiang Province was 64,931,754.55 yuan, an increase of 47.26% over the same period of the previous year.
Focus on creating a “communication doctor groupâ€
The hospital group is first of all a doctor group. The world-famous hospital group Mayo and Cleveland are all doctors' groups. The company's continuous establishment of a doctor's group is an idea. As the core productivity of hospitals, doctors are the mainstay of serving patients.
The company relies on the University of Chinese Academy of Sciences to store the medical science center, establish a group of doctors with the core doctors in each discipline as the core, optimize the allocation of doctor resources at all levels, and play a key role in the collaboration of high-quality doctor resources, so that more grassroots medical staff can participate extensively. Give full play to the professional advantages of doctors at all levels.
Through 3-5 years of hard work, we will first build the largest, strongest, most cohesive, leading group in the dental world in China, and truly realize the sharing of benefits. We are committed to integrating the best doctors in Zhejiang Province into Zhejiang. The largest dental doctor group in the province.
Hangkou Group adopts the form of a limited partnership to prepare for the establishment of a doctor's group and establishes the organizational management structure of the doctor group: the executive partner of the doctor group investment plan is responsible for the investment function of the doctor group and the daily affairs management related to the investment matters; the doctor group doctor committee Responsible for the establishment of the medical team of the new branch of Hangkou and the provision of medical services; the doctor's committee has a doctor's group office and is responsible for the doctor's committee. The main duties are to implement the decision of the doctor's committee, handle the daily affairs of the doctor's group and other matters.
Through the model of “independent accounting, self-management, and self-financingâ€, the Doctor Group is committed to becoming a high-quality platform for doctors to practice more, realizing resource integration, openness and tolerance, and sharing win-win.
Continue to implement the CM team diagnosis and treatment model
Full implementation of the CM team receiving mode. The CM team's consultation mode is aimed at the US Mayo Clinic, which works in a comprehensive manner around the customer's needs, so that the service can be perceived by the customer and form a real marketing.
The Mayo Clinic focuses on the best medical resources for the diagnosis of clients, and the diagnostic report is Mayo's best advertisement. In the team receiving mode, experts mainly design diagnosis and treatment plans and participate in some key treatment links.
The team model of the company's Hangkou City West Branch only learned and practiced some of the Mayo models, and its single-piece dental chair output and overall revenue reached record highs.
Considerations for the CM team's diagnosis and treatment model:
1. Teams with different doctors, each doing their best to create value;
2, multi-disciplinary cooperation within the team to improve the doctor's ceiling, experts can treat more patients;
3, no need to refer to the doctor, the experts of each subject together to solve the patient problem, the customer's experience is better;
4, the implementation of the team model, medical quality control and doctors' quality will be improved;
5, the team model is better for the training of young doctors than the ordinary teaching mode.
Mayo’s impact on the entire health care system lies in the absence of departments. The so-called departments are just the need for internal learning and management. The doctor implements the first-patient responsibility system and forms a dynamic team to solve customer problems according to the needs of the customers. Always focusing on “customer-centric†is the direction of global medical development. Doctors with strong access to the clinic are the focus of training. It is the future partner who can often distribute the business to other doctors and drive others to develop together. Once the team is mature, more teams can be further developed through natural sharing.
Fully advance the dandelion plan
In June 2018, the company officially launched the dandelion project, which was jointly invested by Hangkou Group in various counties and cities in Zhejiang Province (excluding the main city of Hangzhou and the main city of Ningbo). The hospital branch's entrepreneurial activity plan.
The comprehensive promotion of the dandelion plan is the most important task for the Hangkou Group in the next 3-5 years. After eleven years of development, Hangzhou Stomatological Hospital has laid a solid foundation in Zhejiang Province, and it has reached the harvest season.
The purpose of the dandelion program is to integrate resources and create a win-win situation. The goal is to adhere to the concept of quality greater than quantity in the next 3-5 years. It is better to choose a team of local doctor partners, with high reputation and certain industry reputation. Form a team of core dental doctors, and have the ability to cooperate with professional doctors who control medical technology and quality, and have local resources.
The Hangkou Group, the Doctor Group and the plan participants jointly funded, and the Hangkou Group provided brand, management, talent, technology and capital support for the new branch. The participants of the plan's core team members are responsible for the formation of the core doctor team and local resource maintenance. The company will provide follow-up financial support for the new branch, and the dental doctors group within the policy system will provide medical technical support for the branch.
Adhere to the platform strategy, scale effect reduces costs
Tongce Medical adheres to the platform strategy. The general hospital and the branch, like the atoms in the molecular structure, have their own keying situation and spatial arrangement according to their principles in the molecule. The coordinated operation, internal marketization, and natural separation make the medical undertaking a self-organizing system. Improve replication and production efficiency, reduce management costs, self-learning and self-growth in various specialties, making the company an ecosystem with multiple specialties such as oral cavity, ophthalmology and IVF.
During the reporting period, the company's bulk medical equipment, such as the oral comprehensive treatment station, adopted the collection method to seek the price.
Determine the finalists' brands and models by competing with major suppliers. Especially for the major equipment costs of new hospitals, procurement costs fell by 10%.
For consumables, the company gradually set up a supply chain virtual headquarters, responsible for catalogue platform and information management, set a lower limit for the management of consumables, conductd credit management, and decentralized specific procurement work to regional oral groups to achieve transparent and institutionalized consumable management.
In the first half of this year, Hangkou Group took the lead in implementing the pilot procurement of consumables. Through centralized negotiations, the overall cost of consumables fell by more than 3%. The hospital groups and suppliers directly trade through the platform, and make trade-offs based on the evaluation of suppliers to optimize the supply chain system of each hospital group. The company's supply chain management will be transformed from a centralized group centralized procurement to a distributed accounting blockchain. System to achieve smart sharing.
Actively promote single disease strategy
On the one hand, the US Caesar Medical Group is targeted to explore the HMO model from the medical service provider to the payment + service integration, and at the same time respond to the country's comprehensive launch of the project-based payment to the disease-based payment of medical insurance payment reform, the establishment of a single disease business The Department will productize oral medical services, not only provide patients with standardized, price-transparent, and predictable medical products , but also expand traditional marketing channels to conduct online social e-commerce, LBS platforms, major customers, insurance and other channels. Integrated Marketing.
On the other hand, in order to further promote sustainable development, build a team of professional talents, and ensure the improvement of clinical diagnosis and treatment and clinical benefits, a professional committee of disciplines, including the implant group, periodontology group, orthodontics group, and prosthetics The group, the surgery group, the dental endodontics group, and the children's dentistry group have seven professional groups.
The professional committee has formulated professional medical technical specifications for more than 20 diseases, providing a basis for ensuring medical safety, improving medical quality and medical technology, and promoting the standardization and standardization of medical care.
Integrated development of medical education and research to enhance industry influence
Learn the American model of running a medical school in a hospital, focus on education, and actively promote scientific research. The company promotes the academic system in the development of disciplines and hospital management.
Each regional hospital group determines key professional orientations based on actual conditions and encourages each hospital to pursue a leading edge in at least one area. In the management, the business school case analysis method is used, and the mutual learning and mutual learning between the hospital and the hospital are used instead of the centralized top-down rough management.
In the first half of 2018, the teaching and research work of the hospitals of the company continued. Its hospitals have published more than 10 papers in various journals, and the 2818BITC International Conference on Oral Implants and the 2018 International Oral Reconstruction Symposium have won 28 awards in various planting competitions and case competitions. The influence in the industry has steadily increased.
In the first half of the year, the company's hospitals organized medical experts and backbones to participate in various domestic and international academic exchange meetings, company dental schools, and hospitals to organize a total of 355 trainings.
The medical institutions of the company carried out a total of 1056 social welfare clinics such as the “Caring for Youth Growth†campus practice base, the children's zero-tooth decay program, and the community middle-aged and elderly dental care. The audience of the clinic was 203,700, and the oral health promotion activities were 588 times. With an audience of nearly 80,000 people, it has achieved good social effects and brand promotion.
Improve the construction of medical quality management standards in various hospitals and improve the quality of medical control
In the first half of 2018, Tongce Medical further improved the medical management system, promoted the refined management of hospitals, and steadily improved the quality of medical services, and prepared professional committees for disciplines, including the implant group, periodontology group, orthodontics group, and prosthetics group. , the Surgery Group, the Endodontics Group, and the Children's Dentistry Group, a total of seven professional groups.
Each professional group was formally announced on July 4, 2018, and formulated professional responsibilities, including the formulation of professional clinical path rules, professional medical quality supervision and management, professional echelon construction, academic exchange promotion, and introduction and evaluation of new materials and technologies. Wait.
In the first half of 2018, Tongce Medical Medical Committee and Service Committee revised and completed the "2018 Tongce Medical Oral Business Department Medical Quality Control Management Standards and Evaluation Rules" and formulated the "2018 Tongce Medical Oral Business Department Customer Service Management Standards and Evaluation Rules". In accordance with the annual work plan, we conducted inspections on various dental hospitals under Tongze Medical. A total of 16 inspections were organized, and various types of guidance and training were conducted 55 times, covering 18 hospital districts. Compared with last year, the medical quality control level of each hospital was compared. rise.
In the second half of 2018, the Medical Council and the Service Committee will revise the original Handbook of Hospital Standards and the Manual of Hospital Service Standards according to the new standards. At the same time, all the dental hospitals will be inspected and assessed. In addition, external experts and other personnel will be invited to join the inspection, and suggestions will be made to all aspects of medical quality control and services of the subordinate stomatological hospitals.
609 cases of IVF treatment completion cycle
In the first half of 2018, Kunming Bonn Reproductive Center continued to deepen the mechanism of cooperation and development of cooperation between Kunming medical institutions and Yunnan Dizhou Hospital through the principle of “maintaining basic, strong grassroots and construction mechanismsâ€; The industry has carried out various activities such as the Assisted Reproductive Academic Reporting Conference and the Large-scale Public Welfare Fertility Project to continuously expand the influence of the reproductive center.
From January to June 2018, the total number of outpatients was 28,137, an increase of 27% compared with 22,206 in the same period of last year; the number of completed cycles was 609, compared with 382 in the same period last year, an increase of 59.4%.
The success rate of overall IVF treatment is maintained at a high level. According to 2017 data, the single success rate for all ages is 55%, and the cumulative pregnancy rate is above 65%. Under 37 years old, the success rate of one or more high quality blastocysts is 70.5%.
In order to help the counterparts and expand the broader medical platform, six expert workstations have been built to provide high-quality and convenient medical services for patients in Yunnan Prefecture and border areas.
Participation in ophthalmic medical service investment, helping the company to leapfrog development
Based on the strategic exploration of long-term development, the company began to enter the field of ophthalmology. In 2017, the company transferred 20% of the equity of the Eye Hospital Investment Company. Through the cooperation of the controlling shareholder with Zhejiang University, the Second Affiliated Hospital of Zhejiang University and its Ophthalmology Center, the company will give full play to the high-quality resources of the ophthalmic medical service industry and strive to cultivate new growth points.
At present, the investment is invested by the Eye Hospital. The Zhejiang University Eye Hospital, located at No. 1 Xihu Avenue, is under construction.
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