Raw material prices rose Mengniu Yili two cold drink brand prices 30%

Chu Tianjin News Gold News reporter Peng Peng correspondent Yu Ting reported: As the temperature rises, all kinds of popsicles, ice cream freezer back on the streets. However, the reporter learned that due to rising prices of raw materials such as milk and sugar, cold-drinking companies have already raised their prices, or about 30%.
The reporter saw yesterday at a zero point of a kind of ice cream cake. A variety of ice cream and ice cream filled the freezer. In terms of prices, Mengniu and Yili have adjusted their prices, and Lu Xue has temporarily adjusted its price. Mengniu's pure ice cream, last year's 1 yuan, rose to 1.5 yuan this year; Yili Qiao Lezi each year the previous year 1.5 yuan, rose to 2 yuan last year, this year it rose to 2.5 yuan. Not only that, every old Pango pop that revived the market in the previous two years also rose to 1 yuan this year.
Many brands also took the opportunity to secretly increase prices, such as Erie's new "green fragrance", "blueberry yogurt" price of 2 yuan.
China Merchants’ low-cost buyers disclosed that after entering April, Mengniu and Yili’s all ice cream prices were raised, with an average increase of 35%.